Our Story
A look into how we started, what we've built, and where we're headed.
Analogy Plus is a technology consultancy founded in 2013 with a mission to help organizations transform bold ideas into scalable, impactful digital solutions. From our roots in geospatial engineering to our current focus on AI-driven innovation, we've partnered with startups, public-sector agencies, and mission-driven organizations to solve complex challenges through custom software development, data strategy, and intelligent systems design.
What began as a focused effort to disrupt bloated GIS platforms evolved into a full-service development studio. We pioneered the use of lightweight, open-source geospatial tools like Google Maps, GDAL, and Mapbox—empowering smaller organizations with capabilities once reserved for large enterprises.
Over the years, we've built a reputation for helping early-stage startups move rapidly from concept to prototype. Several of our clients have gone on to secure follow-on funding and launch products into the world. In 2017, we scaled our team from 3 to 9 across India and the U.S. to build a location-based social network—an experience that helped define our remote-first model.
A major milestone came in 2021 with a federally funded contract to develop a disaster recovery platform in collaboration with academic researchers. We led a 10-person cross-functional team and delivered the platform over a two-year engagement under government oversight.
More recently, we've invested in generative AI—adopting tools like CursorAI to accelerate prototyping and launching an AI Playground with a K-12 Charter School Network to help educators explore these tools hands-on.
Today, Analogy Plus is more than a development shop. We're a thinking partner. Our work blends engineering with systems thinking and human-centered design to help visionary founders and changemakers turn ideas into impactful products—with clarity, momentum, and care. From thoughtful interfaces to AI-native tools, we build with what's next in mind.
Meet the Team

Saurabh Kulkarni
Founder & Full-Stack Generalist
Bridges the gap between business goals and technical architecture, ensuring that vision, systems design, and execution stay aligned throughout the lifecycle.

Jeffrey Stein
Founding Advisor, Strategy & Founder Growth
Brings deep experience as a 3x AI founder backed by top-tier VCs (Sequoia, a16z, XFund). Jeffrey helps shape product and business strategy with a strong founder's mindset - offering insight from building and scaling high-growth ventures. He now works closely with CEOs as an executive coach, supporting both inner growth and organizational excellence

Prakash Kunda
Product Strategy & Design
Leads with user understanding and design intuition, bridging strategy and execution to shape products that are both useful and usable.

Claudio Lener
Product Management
Combines energy and structure to keep teams moving — managing workflows, surfacing blockers, and ensuring customer needs are front and center.